Thursday, January 7, 2010

Pic was available on Playstation Network


















Screen Gems' recent heist film "Armored" could have used its own security detail over the holidays.

The film, which Sony opened theatrically Dec. 4, was accidentally released last week on the company's PlayStation Network.
"Due to an error, the movie 'Armored' was briefly available for download on PlayStation Network ahead of schedule," said a Sony Computer Entertainment rep, who estimated the breach to be a few hours. "It was removed from the service as soon as we became aware of the issue and we have taken steps to ensure this won't happen again."
It was unclear how many times the Matt Dillon starrer was downloaded from the network, which has 33 million registered users worldwide. The film then became available on myriad pirate film sites.
"Armored" has grossed $15.8 million theatrically. The accident could impact sales of the film's DVD, which hasn't been dated yet.
Blogs speculated that Sony may have actually been planning to release "Armored" on the PlayStation Network before the DVD release -- as the studio did with "Cloudy With a Chance of Meatballs" -- and just hit the button too early.
(Marc Graser contributed to this report.)
http://www.variety.com/article

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